INTEGRATED MARKETING

This is where all the pieces play nice together. From scroll-stopping paid ads to binge-worthy webinars, landing pages to e-Books people actually want to read—each project is part of a bigger picture. It's about telling a story across every channel without missing a beat. Strategy: say hello to creativity. The result? Campaigns that click (see what I did there?), convert, and maybe even make someone say “wow.”

Birko Corporation

Birko had a mission: get their Elite 360 sanitation system on the radar of the industrial buyer. The challenge? Speak their language, keep it smart, and make it impossible to scroll past.

First stop, a sleek landing page and an educational e-Book that gave their tech the VIP treatment and positioned it as the go-to innovation for anyone serious about sanitation. Then it was time to loosen the tie and grab a pint. For the brewery crowd, I created a webinar and bold digital ads that looked as fresh as the beer they were brewing.

From the first click to the final cheers, every touchpoint played nicely together. The ads, e-Book, landing page, and webinar were all part of one big, happy family. The result? Clean, memorable design that worked so well it rolled right into truck wraps and environmental graphics.

Client
Birko

Creative
Webinar
Landing pages
e-Book
Truck wrap
Environmental

Tools
inDesign
Photoshop

OneNeck IT Solutions

Turning dense data into a design that clicks was a challenge I accepted. It started when a global brand reached out to collaborate on both paid and owned media. We strategized on creating long-form eBooks, infographics, and Google Display Ads. The challenge? Designing multiple quick-turn eBooks while making sure dense content stayed engaging and easy to digest.

My solution was to create a clean, flexible design system that worked across channels, balancing bold, eye-catching graphics for eBooks with layouts that broke up large sections of copy that could easily be repurposed into infographics for an extra layer of visibility.

The result was a cohesive, multi-channel toolkit that not only delivered on time but gave the brand a polished, professional look that translated seamlessly from long-form reading to quick-scan ad clicks.

Client
OneNeck

Creative
Infographics
e-Books
Google Display Ads

Tools
InDesign
Photoshop
Illustrator

Orthopedic & Sports Medicine Specialists

People don’t want to decode healthcare—they just want to know what to do next. This suite translates OSMS’s strategy into simple, approachable touchpoints that help patients find the right care, understand their benefits, and actually follow through. The goal: less friction, more clarity, and a smoother experience from start to finish.

Brochure + Postcard — A compact, easy-to-skim guide designed more like a friendly how-to than a traditional catalog. Service categories, quick decision prompts, insurance tips, and clear next steps help readers figure out where to go without overthinking it.

Social Creative — Timely, targeted pieces for September 2025 that gently remind audiences to use their HSA/FSA funds before they expire. Built for flexibility across feed, stories, and paid placements—meeting people where they already are.

Billboard (Green Bay) — Bold, high-contrast messaging made for the quick glance. Key details like locations and hours are front and center, paired with one clear, no-fuss call to action.

Client
OSMS

Creative
Service Guide
Postcard
Social Media
Outdoor

Tools
Photoshop
InDesign
Figma

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LEAD GENERATION